The big names are meaningless in an age where people desire echochambers.
And more and more custom made products in which every consumer is also a producer. An age where your particular Network of friends, with their particular interests, is the only marketing savvy one will need. To boot, we won’t even need marketing specialists because e-technology is inherently able to bring consumers to their respective products and hence, producers seamlessly in a matter of seconds. The question will no longer be: “How do you wish to plan for your future.” Such is the tagline of a tired old era, now we will ask: “How do you intend to avoid your future before it finds you.”